Available nowPro plan

Recover abandoned Shopify checkouts over WhatsApp

Abandoned Cart Recovery sends up to three timed WhatsApp reminders to customers who started checkout and left. Each reminder can carry no offer, a percentage discount or free shipping. It is available on the Pro plan and sends only to customers who allowed WhatsApp marketing.

Abandoned checkout vs abandoned cart

In Shopify, an abandoned checkout is a checkout where the customer entered contact details and left before paying. That is the moment Shopify can share a phone number and a recovery link, so that is what WhatsApp Pilot recovers. A cart that never reached checkout has no contact details and cannot be messaged.

How the recovery sequence works

  • First reminder 15 minutes, 30 minutes, 1 hour or 3 hours after the checkout is abandoned.
  • Up to three messages. Later messages go 3, 6, 12, 24 or 48 hours after the previous one.
  • Default schedule: 30 minutes, then 6 hours, then 24 hours.
  • If the customer completes the order, every remaining reminder is cancelled.
  • Messages go in order, and a step that is far overdue is skipped rather than sent late.

Recovery offers

Each step has one of three offers: no discount, a percentage off the merchandise from 1% to 100%, or free shipping. Discounts are valid for 1 to 24 hours.

WhatsApp Pilot creates a unique, single-use discount code in Shopify for that customer and verifies it before the message goes out. Codes are native Shopify discounts, so they follow your checkout rules.

Free shipping makes eligible shipping rates free. It does not change product prices, and it does not apply to pickup, to products that are not shipped, or when delivery is already free.

Who receives reminders

Only customers who used the same phone number at checkout and already allowed WhatsApp marketing from your store. Customers without consent are skipped, and the reason is logged. This is enforced by the app, not by the template.

What you can configure

Steps
1 to 3 reminders with preset timings
Message per step
Five languages, editable, with the recovery link variable
Offer per step
No discount, a percentage discount or free shipping, with a validity window

Requirements

  • Pro plan
  • WhatsApp connected
  • Customer used the same phone number at checkout and allowed WhatsApp marketing
  • WhatsApp marketing consent from the customer (enforced automatically)

What your customers receive

Default first reminder (English)

Hi {{customer_first_name}} 👋 We noticed you didn't finish your order from {{store_name}}. Your items are still waiting 🛍️ Complete your order here: {{checkout_url}}10:42 ✓✓

التذكير الأول (العربية)

مرحباً {{customer_first_name}} 👋 لاحظنا إنك ما كملت طلبك من {{store_name}}. منتجاتك لسه بانتظارك 🛍️ أكمل طلبك من هنا: {{checkout_url}}10:42 ✓✓

Inside the app

Abandoned cart recovery sequence builder with message preview
Recovery sequence builder with a live message preview

Screenshots are taken on a test store with sample data.

Frequently asked questions

Why do reminders need marketing consent?

A reminder to come back and buy is a marketing message. WhatsApp Pilot only sends it when the customer already opted in to WhatsApp marketing from your store and used that same number at checkout.

How many reminders can I send?

Up to three per abandoned checkout, with the timings listed above.

Can I add a discount?

Yes. Each step can offer a percentage discount or free shipping. The code is unique to the customer, single-use and time-limited.

What happens if the customer buys after the first message?

The remaining reminders are cancelled automatically, so the customer is not reminded about an order they already placed.

Can a reminder offer free shipping?

Yes. The free-shipping code makes eligible shipping rates free at checkout. Whether it applies depends on the checkout: it does not cover pickup, products that are not shipped, or orders where delivery is already free.

Does this replace Shopify's abandoned-checkout email?

No. It runs alongside it. Many merchants keep the email and add WhatsApp for the customers who opted in.

Is it available for my store?

Yes, on the Pro plan. Open Automations, review the recovery steps and activate once your WhatsApp number is connected.

Related guides

All guides →

Related features

Ready to put WhatsApp to work on your store?

Start with the free widget. Upgrade to Pro for order messages, cart recovery, the smart product button, back-in-stock alerts and Product Demand.

Chat with support on WhatsAppWe usually reply within one business day